Automation Mondays - "Why Every Business Needs An Info Product (Especially Services)"

Categories: Automation Mondays, Content, Marketing, Video

Automation Mondays -

In this episode, we explore why it's incredibly important to shift to an information-driven strategy of educating and nurturing your prospects or clients, regardless of what industry you are in. There is always valuable information in what you do and it is your job find it, convey it, and systematize its delivery in a way that educates and makes your prospect a better informed buyer.

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Automation Mondays - "The Best and Worst Number In Business"

Categories: Automation Mondays, Productivity, Video

Automation Mondays -

In this episode, we talk about the best and worst single number in business and how it informs what you focus on, how you focus, where you focus, the order in which you focus on things, and ultimately how to take your business and productivity to the next level.

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Automation Mondays - "It's A Numbers Game!"

Categories: Automation Mondays, Lead Generation, Marketing, Metrics & Data, Video

Automation Mondays -

In this episode, we explore how being realistic and adamant about the tracking and expectations of your numbers (data) and developing a framework to predict results, can be revolutionary for your business. Tune in for the complete breakdown.

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Automation Mondays - "Should I Always Send Traffic To An Opt-In Page?"

Categories: Automation Mondays, Blog, Lead Generation, Marketing, Video

Automation Mondays -

In this episode, we explore the question, "Should I always send paid traffic to an opt-in page or can I send people straight to my video sales letter or tool?" Tune in for my comprehensive answer.

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Infusionsoft Spotlight: The 'Jermaine Griggs' Story

Categories: Blog, Infusionsoft, Video

Infusionsoft Spotlight: The 'Jermaine Griggs' Story

Several months ago, Infusionsoft came to my home and re-taped another interview. This time, we captured more "personal" aspects and benefits of an automated business. I just got word editing has been completed and wanted to share with you the finished work. Hope you enjoy...  

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Marketing Sherpa's E-mail Summit 2012 Presentation

Categories: Events, Video

Marketing Sherpa's E-mail Summit 2012 Presentation

I was recently invited back to Marketing Sherpa's E-mail Summit 2013 after rave reviews the previous year. Looks like they released this video of me to promote this year's event. I recently stumbled across it online and would like to share it with you! Presentation: "Personal vs. Robotic: How to turn automated email into personal

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90-Minute Video: Infusionsoft Mastermind Webinar

Categories: Blog, Infusionsoft, Video

Screen shot 2012-06-06 at 8.52.42 PM

Jordan Hatch invited me to lecture on a weekly Infusionsoft mastermind webinar. In fact, because he didn't send out the reminder e-mails the first week, he brought me back for another week (I didn't mind --- double the exposure!). The topic: "The Art Of Effective Data Collection" (90 minutes). Enjoy! (Press button in far bottom

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2-Hour Webinar Recording On What I Call "360 Degree Marketing"

Categories: Infusionsoft, Marketing, Video

2-Hour Webinar Recording On What I Call

The guys over at Automize recently invited me to do a webinar that I want to share with you. It's entitled, "360 Degree Marketing - How To Strategically Surround Your Prospects & Customers With Multi-Channel Communications & Follow-Up." What started as a 60 minute presentation spanned 2 hours with a little Q&A at the end. Really

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How To Get The Most Out Of Automated Voice Broadcasting

Categories: Marketing, Video

How To Get The Most Out Of Automated Voice Broadcasting

My own personal philosophy and definition of marketing automation is "scaling personal attention." I believe nothing is a true substitute for live human interaction. The only problem is: It isn't scalable. Unless you take care of the upper end of your market and your price points warrant personal attention, you'll need to find a way to

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Brad Martineau Interviews Me

Categories: Video

Brad Martineau Interviews Me

After winning Infusionsoft's Ultimate Marketer 2011, early employee and brother to co-founder, Brad Martineau (founder of Sixth Division) flew to Orange County to pick my brain. We discussed traffic, lead generation, sales funnels, and more. Enjoy!

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